Perfect Pitch Blog
Stop Ignoring Them! How to Engage Your Audience Tip #1
“Tell them that joke you know.” When we think of engaging our audiences, we often think of things like telling a story, a joke, making eye contact or asking a question. And those are great suggestions. (Unless you’re not funny. Then – please – avoid the joke.) But what about giving them a voice? You […]
- February 11, 2020
- By: Ken Pillipow
- Category: Uncategorised
How Is Your Day Going?
Last night I was on the phone with my 11-year-old, Julian. After telling me all about his gymnastics session that evening, he asked me how my day was. It was a moment of sweet connection because that simple question told me he was interested in me and he cared about my answer. It stood out […]
- November 29, 2019
- By: Ken Pillipow
- Category: Uncategorised
If we think “Story” is a passing fad we can ignore, we haven’t just lost the plot. We never grasped it in the first place.
Two days ago, a colleague of mine sent me a video of a communications consultant describing the four basic communication preferences that make us different. The idea was a useful spin off Myers Briggs and it was well presented – clear, simple, engaging and memorable. One part of the consultant’s message bothered me though because […]
- October 10, 2019
- By: Ken Pillipow
- Category: Uncategorised
You Have To Spend Some Money to See In The Dark
Today a client called to cancel their Storytelling workshop. “Our budget has been frozen. The first thing to go is this workshop,” she said and I could hear the disappointment in her voice. Twenty-five mid-level technical staff were counting on that workshop to improve their presentations and communications at a time and in an economic […]
- August 19, 2019
- By: Ken Pillipow
- Category: Blog
7000 views (and growing) on a LinkedIn post about text etiquette…!
Julian-Inspired Rules for Texting Let’s talk about text etiquette. When we posted on LinkedIn about 10-year-old Julian demonstrating superior text etiquette, we never expected it would get that many views. But then again, why wouldn’t it? If we noticed a kid had more savvy than most adults, a lot of other adults would notice that […]
- March 03, 2019
- By: Ken Pillipow
- Category: Blog
Alan White
SENIOR ASSOCIATE – DESIGN When I entered the Nova Scotia College of Art and Design after high school, I imagined I would be primarily drawing and painting. From an early age, it didn’t seem to matter what I was looking at – comics, toys, dinosaurs – I drew it. The world wasn’t just filled with […]
- October 17, 2018
- By: Ken Pillipow
- Category: associates
Melissa Ligertwood
SENIOR ASSOCIATE – WRITER My road to being a writer wasn’t a straight one. From a young age, I wanted to help people. The first road I thought of was lawyer. I could fight for those who couldn’t fight for themselves. But others who knew something about the law always painted a grim portrait and […]
- October 17, 2018
- By: Ken Pillipow
- Category: associates
Chris Gover
SENIOR ASSOCIATE – DESIGN At an early age, I learned my first lesson about doing great things with people. My parents realized I liked to draw. And I don’t mean doodling to pass the time. Sure, I copied Marvel comics and I drew mazes. But I handed those mazes out to the neighbours to solve, […]
- May 22, 2018
- By: Ken Pillipow
- Category: associates
Colleen Stewart
President, Creative Director Early in my career I put an audience member to sleep during a business presentation. He snored for 45 minutes and woke up during the polite applause at the end. Determined to never let that happen again, I started studying great presenters to learn their secrets. It turns out I already knew […]
- June 28, 2017
- By: Ken Pillipow
- Category: associates
“I love what you do, but do you have to use the word ‘story’?”
What’s Your Story? We get it. Story has become a bit of a buzz word. Everyone is talking about the story. “We need to tell our story!” “Check us out. We have a great story!” You hear the word so much, what does it mean? What does it look like? Why does it matter? This […]
- June 27, 2017
- By: Ken Pillipow
- Category: Blog
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