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We believe (and remember) what we see. If you want people to remember your presentation, you need to tap into their long term memory. Think of long term memory as a closet with no walls, no floor and no ceiling. You can pack as much as you want into long term memory, but it’s not […]
Time to break the stereotype. Doumont is a powerhouse of scientific communication expertise and it’s rare to find a talk by him readily available online. This one, delivered at Stanford last year, is an hour long. A lunch break. Think of it as your personal Lunch and Learn session from a master.
Technical audiences want the information. When we visit a company for the first time and start talking storytelling, this is the most common objection we hear. And it seems intuitive. If you’re speaking to a technical audience, surely they want technical information and surely your lists of data and facts will lead them to the […]