Perfect Pitch Blog

Aug 14

Pipeline Wars highlights the power of story

Last night in Calgary Perfect Pitch attended the private screening of “Pipeline Wars: A Burning Debate About Our Future.” The documentary film, the culmination of blood, sweat, tears and re-mortgaged houses, is an 18-month project by independent filmmakers Justin Robinson, Matt Keay, and Sylvester Ndumbi. The filmmakers want extremists on both sides of the energy […]

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Jun 27

Two bands, two vibes.

Last night I went to Wine-Ohs in Calgary to catch the happy hour show at 6pm. I didn’t know anything about Curtis Glas or his friends but I felt for him when my friend and I showed up shortly before the show started. Besides my friend and me there were five other people in the Cellar. […]

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Jun 26

A Story of Oil – Finally!

Congratulations to Cenovus for producing this frank and engaging story of oil and how it impacts our daily lives in positive ways. The oil and gas industry needs to get on board with storytelling. This resource is critical to our economic health and our quality of life. But so far the best storytellers have been […]

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Apr 14

How much money are we wasting on bad presentations?

Explore more visuals like this one on the web’s largest information design community – Visually.

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Mar 07

A tour of the world with Hillary Rodham Clinton

When you are invited to hear Hillary Rodham Clinton speak at a private event in Calgary, it’s wise to answer, “Yes, please.” And so we arrived at the Telus Convention Centre yesterday with 1800 other Calgary business people to see the woman who may be the next President of the United States. (Thank you, favourite […]

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Mar 01

Quote of the day

“Culture eats strategy for breakfast.” Peter Drucker

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Feb 28

The Turbo Encapulator. What’s that you said?

The story goes this was totally impromptu. The crew were setting up and one of the camera guys threw on a white jacket and started with the technical jargon and corporate bull speak. We post this to put a smile on your face. And to remind you, that in all things, it’s better to use […]

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Feb 26

The Power of Vulnerability

“Sit at the feet of the world’s most courageous marketers, hear their stories…” That was the promise of The Gathering, an inaugural marketing event put on by The Cult Collective and held at the Banff Springs Hotel last week. We managed to slip in after the event was sold out, thanks to Cult President, Ryan […]

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Feb 25


A client recently told us of a 90 minute meeting he had scheduled with a field office in Grande Prairie. He needed the field guys to change the way they were doing things so the company could avoid mechanical failures. He had a choice: book a conference call or take a full day and a […]

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Jan 16

Just the facts, ma’am.

“Fort MacMurray looks like Hiroshima.” Neil Young, September 2013 Neil Young. Given the news headlines in the last week, just mentioning the aging rock star’s name is sure to evoke an emotional reaction. You either love him or hate him. You’re either with him or against him. But the reaction is just that – emotional. Why? […]

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